Social Selling support

Confidently use LinkedIn for prospecting & deepening customer relationships

Do you...? 

  • Want to inspire employees to feel more connected to your company’s purpose, vision and strategic goals  

  • Want to create an ecosystem of internal and external strategic alliances to maximize your competitive advantage 

  • Understand that branding can no longer be managed just by press relations and media engagements as key stakeholders now expect agile responses and authentic leadership voices online 

  • Know that social media is important but don’t know how to utilize it effectively  

Our typical clients for this program are: 

  • Company leaders/ C-Suite  

  • Team leaders  

  • Sales managers 

  • Subject matter experts & opinion leaders 

  • Thought leaders and upcoming influencers 

  • Small leadership teams (up to 12 people) 

Did You Know….?

80% of employees would prefer to work for a leader who uses social media compared to one who does not

82% of employees will research a leaders online presence when considering joining a company

Source: Brunswick

Our social selling support programs are run by world-leading industry experts who build confidence and provide support with strategy, content and insights into how algorithms are working as needed.

Each program includes a short interview to understand goals and objectives, with an evaluation of the social media maturity of your leadership teams in comparison with their peers and delivery of a quick impact report filled with actionable advice that will have immediate results, followed by a clear plan for next steps.

We help operationalize your strategy and ensure your social media success with tailored workshops, 121 and team coaching programs designed to accelerate and embed behavioral change, whilst ensuring leaders speak with authentic voices worthy of people’s trust and confidence.

We measure both the qualitative and quantitative impact of your leadership team on LinkedIn, using both independent benchmarks and our bespoke reporting frameworks that incorporate the very latest algorithm research. We provide a quick impact report with actionable advice that will have immediate results and further recommendations for your mid- and long-term strategy.

Inspiring digital confidence in your teams

Our training and coaching programs help clients of all shapes and sizes to embed behavioral change in their organization by:

  • Providing training and coaching programs to suit all levels of confidence and resource commitments

  • Ensuring your leaders' tone of voice is clear, credible, personal and professional at all times

  • Dedicated world-class industry-leading social media experts to provide guidance and advice at all times

  • Providing key insights and curated content on key themes

  • Monthly reports to demonstrate measurable impact and return on investment

Social Selling Support Packages available

LinkedIn Profile optimization and coaching

    • 2 x 1-hour social media coaching sessions with world-class industry-leading experts

  • Utilizing latest LinkedIn algorithm research, you will learn:

    • The key principles of content sharing

    • Where to find great content to share

    • How to share content effectively to add value to your network

    • Record your first video

Identifying new
networking opportunities

    • 2 x 1-hour social media coaching sessions with world-class industry-leading experts

  • Utilizing latest LinkedIn algorithm research, this module includes:

    • a customized quick impact report with full checklist of what is missing from your profile

    • re-write of profile to align with latest algorithm research

Building your social
reputation on LinkedIn

    • 2 x 1-hour social media coaching sessions with world-class industry-leading experts

  • Working in partnership, you will learn:

    • How to prioritize key networking opportunities and establish a tiered list of Top 50 target network connections

    • How to ensure these Top 50 target network connections come up on LinkedIn home feed

Data-driven content marketing insights reports

    • 2 x 1-hour social media coaching sessions with world-class industry-leading experts

  • Utilizing latest LinkedIn algorithm research, you will learn:

    • The key principles of content sharing

    • Where to find great content to share

    • How to share content effectively to add value to your network

    • Record your first video

    • Structure your first LinkedIn article

    • How to write copy that improves engagement and organic reach

Data-driven Audience Intelligence Reports with actionable tips

  • An in-depth course on how to effectively train others on LinkedIn. This course is designed to give leaders, trainers & mentors the skills to design & deliver The EMARI Group’s highly effective learning material & training sessions to others in their team.

    Material provided covers all of the modules from the Beginner and Intermediate programs as well as the Social Media Excellence workshop

In-Depth Profile Optimization review and recommendations

  • Tailored coaching and time-saving tips from world-class industry-leading experts on LinkedIn. This will include but is not limited to:

    • How to further improve your LinkedIn SSI score

    • How the LinkedIn algorithm processes content

    • How to work with the LinkedIn algorithm more effectively

    • Analysis of activity to date with recommendations for how to improve

Social Media
Excellence Workshop

  • Utilizing several social listening tools we enable our clients to have gain insights into their key strategic network connections to help prioritize audience outreach faster and more effectively. This includes:

    • Review of current connections and recommendations for how to utilize more effectively

    • Trends, key topics and sentiments, lists of websites, blogs, podcasts, influencer social accounts, and publications mentioned by key individuals

    • 2 x 1 hour social media coaching sessions with recommendations for how to align your presentation and messages with your targeted audience’s language & behavior online

Train the Trainer program

  • Designed to accelerate the LinkedIn social influence and build visibility online, we provide:

    • Analysis report of last 12 months of LinkedIn activity focusing on content metrics including keywords used, audience demographics, network statistics, speed and traction data

    • Analysis of 36 best and 36 worst performing posts across the year with recommendations for how to improve

    • Review of industry conversations on key topics with recommendations for content to share

    • Quick Impact report with actionable insights to ensure profile is fully optimized

What’s it like to work with The EMARI Group?

Our clients’ success is our success.

Behind every project and transformation program we deliver are considered, data-driven insights