Branding is the art of alignment

Aligning what you want people to think about your business, with what they actually perceive

Get Started

Do you...?

Think you look and feel the same as everyone else in your industry
Want to attract a new audience
Have products and services that have expanded your value proposition
Feel your brand is outdated
Feel your brand no longer reflects your values
Recently merged or acquired another business
Need a cohesive new brand identity to portray the right image to your target audience
Want all your digital and print assets provided in one comprehensive cost-effective package?

Our typical clients for this program are:

New businesses & start-ups – ensure your business’s branding makes you stand out, and hit the ground running from day one
Established businesses – ensure your branding is up-to-date, works cohesively and gets you noticed

Did You Know….?

55% of brand first impressions are visual

Source: US Chamber of Commerce

The best rebrands are so much more than a logo change. The need for a new look and feel is triggered by a shift in the company’s mindset, positioning, audience, culture, or products and services.

Having worked with start-ups, scale-ups and well-established brands, we know what businesses really need to improve their brand, and our Brand Up package has been designed to include just that. We help businesses challenge conventions, provoke assumptions and celebrate your uniqueness to win the hearts and minds of your key stakeholders and generate new business.

The Brand-Up package has been explicitly created for ambitious start-ups and small business owners to help you stand out from the crowd without breaking the bank, The EMARI Group will execute your entire brand from developing the marketing strategy & messages to logo design, stationery, designing and building your new Squarespace website, and branding relevant social media channels.

We also create a one-pager explainer for you to put everywhere when you launch, so people know who you are, what you do and how you make a difference.

Starting From £5,000

Emma has been instrumental in helping us to launch our brand. The website looks great and she has marshalled a group of disparate individuals who had only recently come together in a short space of time. She has done all of this with tact, utter professionalism and huge enthusiasm. Couldn't recommend her highly enough!"

Sarah Milne
Co-Founder of BluEnergy

What’s Included

BrandShrink

For a brand message that stand out, you have to ask different questions. This exercise helps you to do just that and develop a unique value proposition that helps you stand out from the crowd

Logo Design

Start with several different logo concepts to help you choose which one you want to develop

Brand Guidelines

One page that highlights keywords, logo, brand colors and typography

Website

An attractive mobile friendly 5-page website design in Squarespace to get you up and running

Brand Collateral

Business cards, letterhead, email signatures, social media banners and brand one-pager

BrandShrink…

Otherwise known as the "Brand identity Development Exercise."

Most competitors have similar brand messages because almost every branding quiz, survey & service package asks the same questions: "What do you stand for? What do you do best? Why would someone choose you?. Working with businesses of all shapes and sizes we’ve realized that whilst these aren't bad questions to ask, you have to ask different questions to create a brand message that stands out.

Our BrandShrink has been called "an eye-opening whirlwind of an experience that gives real clarity" by clients. It will challenge you to think about your brand and business in new ways and provide ideas for how to pique people's curiosity and potentially develop additional revenue streams.

Are you thinking of setting up a business but not ready to get going just yet? You can buy this module on its own for just £500. This includes a 1-hour workshop with our industry-leading consultants, a short summary document and a plan to move forward.

Logo design…

We know that a logo and visual brand is the face of your company. Often, it's the first thing that a potential customer will notice about your business. A logo is much more than just an image; it is a point of recognition for clients and an essential foundation for your company's branding.

Your custom responsive logo design will be made by expert graphic designers, and we grant 100% personal attention. Our team of graphic designers will create several different logo concepts for you, with a summary of how and why they have created each one. You can then choose which one to run with and develop. We'll also look at ideas for color schemes and typography across your brand.

One-Page Brand Guidelines…

There are those who believe a brand style guide should be really comprehensive and detailed but that involves a lot of time and therefore a lot of money. For small businesses it can often be like using a sledgehammer to crack a nut.

The EMARI Group prefers things short, sweet and simple. Your one-page style guide lets you highlight essential brand values or keywords and present your logo, brand colors, and typography in an easy-to-use format to graphic designers of your choice, without over-complicated instructions and creative restrictions. It also keeps the costs down as much as possible.

Website Development and Design

You get an attractive mobile-friendly 5-page website designed in Squarespace or WordPress, which includes: Home, Who We Are, How We Work, Useful Resources & Contact page

You can pick a template you like or let us do it for you. The template comes with a blog component as standard. The EMARI Group will organize the website architecture to be user-friendly and register a personalized domain name of your choice, up to the value of £20.

Sites come with a free SSL certificate, ensuring the security of your site, your information and your visitors. It also helps to improve SEO. You get access to a straightforward and easy client editor that allows you to make changes to the content on your site, so it's always relevant and up to date.

Brand Collateral…

We want to ensure you have just the bits you need to get going, including…

Business card template (Quotes for printing available on request)
Letterhead
Basic master PowerPoint presentation for sales presentations
Social media channel banners & branded zoom backgrounds
One-page explainer document for you to attach to emails to prospective clients & add to your social media profiles for quick review.