Content Marketing, Strategy, Summaries & Reviews

6 steps to building a content-first business

Did you know that 90% of brands now use content marketing? but whilst 9 out of 10 businesses use content marketing, only 3 out of 10 are seeing any real success from it.

The reason? Content marketers usually start with a product or a service and then create content related to that product or service in the hope that the audience can be made to care enough about it to eventually buy something.

Joe Pulizzi asks what if they didn’t?

Social Media, Summaries & Reviews

Top 10 tips for business networking – summary of Portsmouth B2B Expo 2018 talk

This is a shortened version of the talk that CEO Emma-Louise Munro Wilson gave at the Portsmouth B2B Expo 2018.

There are 3 things you need to get across quickly when networking:

  • Who you are
  • What you do
  • How you make a difference

So who am I? Hello, My name is Emma Wilson and everything you need to know about me is on LinkedIn.

What do I do? I run a successful marketing agency called EMARI.